I was taking a look at AMD's boasting on their new RV770 GPU chip which would allow you to "not only watch movies, but play in them." Uhm. Okay. So, their model is this "Ruby" person, and they have a site dedicated to "Cinema 2.0 experiences" she was in. Looking at the videos, I can't help but scoff at their use of this model to describe the Cinema 2.0 experience. They look very much like modern video games from the 360 or PS3. Even she looks pretty plastic-y. If this is what we are to expect from "Cinema 2.0", or the "New Cinema" or whatever you want to call it, I'd rather wait until whoever's offering it has a better way to back up their claims.

~Alexius